Industry Focus
licensing industry

Products and Services Focus
entertainment, character, fashion

General Information

Organized by UBM China, the Licensing Expo China aims to connect the most influential entertainment, character, fashion, art and corporate brand owners and agents with consumer goods manufacturers, licensees, retailers and distributors.

This is the meeting place for the huge potential of China licensing industry, whether you are looking to spot trends, build strategic partnerships or secure the rights to brands for your products. This is where you can find the right partners to expand and transform your business.

UBM is the organizer of Licensing Expo Las Vegas (United States), Brand Licensing Europe (London, United Kingdom), and the publisher of the licensing industry’s most influential publication: License! Global.

Attendee Information
Attendees Profile: Licensees/Manufacturers, Retailers, Advertising/Marketing/Promotions Agencies, Art & Design, Licensing Agents/Consultants, Licensors, Publishers/Printers, Wholesalers/Distributors Attendee Titles: Owner/CEO/President, VP/General Manager, Buyer, Merchandising Manager, Creative Director/Designer, Business Development/Marketing

Exhibitor Information
Exhibitors
Profile: Licensors, Licensing agents, Licensees

Category(Licensors/Licensees/Authorized Agents)
• Animation • Games • Beauty • Housewares
• Film/ TV/ broadcast • Museum/ culture/ art • Celebrity • Food & Beverage
• Internet literature • Corporate brands • Automotive • Non-Profit
• Entertainment • Online Video • Music • Service Providers
• Sports • Characters • Fashion & Lifestyle • Collegiate
• Publishing • Toys