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Health will continue to be one of the mega trends in the food industry. Consumers increasingly expect to see healthful ingredients that provide added functional benefits, whether in yoghurts, cereals or candy bars. So one of the key missions of Symrise is to search for new and healthful ingredients, to isolate them and to incorporate them into innovative products. Using cutting-edge technologies, Symrise is working on processes for masking the negative gustatory influences of functional ingredients in order to make confectionery products and baked goods sweet, tasty and healthful.
At Symrise's Sweet Business Unit, a global network of innovation and business development teams in the fields of confectionery, bakery, ice cream, dairy and healthcare provides solutions that are customized to the needs of our regional and global clients. At our regional development centers, we have bundled our understanding of consumers and trends, our customer and brand knowledge, as well as our best-practice systems and state-of-the-art application technology equipment for flavors to guarantee the highest level of quality service to our customers.